By Kate Kelland, Health and Science Correspondent
LONDON Wed Nov 19, 2014 6:15pm GMT
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Workers cross the Millenium Bridge with the City of London seen behind,
in London July 30, 2014.
Credit: Reuters/Toby Melville
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Nov 19 (Reuters) - A banking culture that implicitly puts financial gain
above all else fuels greed and dishonesty and makes bankers more likely to
cheat, according to the findings of a scientific study.
Researchers in Switzerland studied bank workers and other professionals
in experiments in which they won more money if they cheated, and found that
bankers were more dishonest when they were made particularly aware of their
professional role.
When bank employees were primed to think less about their profession and
more about normal life, however, they were less inclined to dishonesty.
"Many scandals..have plagued the financial industry in the last
decade," Ernst Fehr, a researcher at the University of Zurich who
co-led the study, told reporters in a telephone briefing. "These
scandals raise the question whether the business
culture in the banking industry is favoring, or at least tolerating,
fraudulent or unethical behaviors."
Fehr's team conducted a laboratory game with bankers, then repeated it
with other types of workers as comparisons.
The first study involved 128 employees all levels of a large
international bank -- the researchers were sworn to secrecy about which one
-- and 80 staff from a range of other banks.
Participants were divided into a treatment group that answered questions
about their profession, such as "what is your function at this
bank"; or a control group that answered questions unrelated to work,
such as "how many hours of TV do you watch each week?"
They were then asked to toss a coin 10 times, unobserved, and report the
results. For each toss they knew whether heads or tails would yield a $20
reward. They were told they could keep their winnings if they were more
than or equal to those of a randomly selected subject from a pilot study.
Given maximum winnings of $200, there was "a considerable incentive
to cheat", Fehr's team wrote in the journal Nature.
The results showed the control group reported 51.6 percent winning
tosses and the treatment group -- whose banking identity had been
emphasized to them -- reported 58.2 percent as wins, giving a
misrepresentation rate of 16 percent. The proportion of subjects cheating
was 26 percent.
The same experiments with employees in other sectors -- including
manufacturing, telecoms and pharmaceuticals -- showed they don't become more
dishonest when their professional identity or banking-related information
is emphasized.
The full study can be seen at www.nature.com/nature
(Editing by Ralph Boulton)
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